An Emmy ®, Silver Anvil®, Telly® and Addy® award winner, Tait is currently the President and CEO of The iNSiGHT Cooperative, a national network of researchers and content professionals who help organizations better define the way they reach the people who matter to them.  In addition, he holds a faculty appointment in the School of Public Health at the University of South Florida. 

Tait is sought after by many organizations to develop strategies which encourage people to think, feel and act in ways that generally make the world a better place.   

Tait’s career experience includes stints as vice president and director of research for the national social marketing and advertising agency, Salter>Mitchell/Marketing for Change; the communication director for one of the largest United Way organizations in Louisiana; spokesperson for a major state government agency in Florida; marketing consultant to several industry and professional organizations; faculty member at four top-tier higher education institutions; and morning radio talk show host.

Widely cited in both academic and applied research circles, Tait holds a Ph.D. in Communication Theory and Research (emphasis in persuasion and cognitive processing) from Florida State University, as well as a Masters in Organizational and Interpersonal Communication from the University of Louisiana.  His undergraduate degree is in journalism, with a concentration in public relations, from Northwestern State University.

Tait is from Cut Off, Louisiana (yes, it's a real place) and currently lives in Tallahassee, Florida.

Click here to see some of his current and past clients.